New at ARTEM library

ISBN: 9780749464912
Title: the luxury strategy : break the rules of marketing to build luxury brands (1er niveau - Espace ouvrages 658.827 KAP)
Author: Kapferer, Jean-Noël
the luxury
ISBN: 9780470457993
Title: Selling Luxury (1er niveau - Espace ouvrages 658.827 LEN)
Author: Lent, Robin
selling
ISBN: 9781349333011
Title: Meta-luxury brands and the culture of excellence (1er niveau - Espace ouvrages 658.827 RIC)
Author: Ricca, Manfredi. Robins, Rebecca
meta
ISBN: 9780470830024
Title: The Road To Luxury: The Evolution, Markets and Strategies of Luxury Brand Management (1er niveau - Espace ouvrages 658.827 SOM)
Author: Ashok Som. Blanckaert, Christian
the road
ISBN: 9780749464462
Title: Fashion brands branding style from Armani to Zara (1er niveau - Espace ouvrages 658.827 TUN)
Author: Tungate, Mark
fashion
ISBN: 9789063694784
Title: Brand the change the branding guide for social entrepreneurs (1er niveau - Espace ouvrages 658.827 MIL)
Author: Miltenburg, Anne
brand the change
ISBN: 9788132117735
Title: The definitive book of branding (1er niveau - Espace ouvrages 658.827 KOM)
Author: Kompella, Kartikeya
book
ISBN: 9788416851324
Title: Ingenious product design that works (2ème niveau - Espace ouvrages 745.2 ING)
Author: Wang, Shao qiang
design